Hi, I’m Geri, a UI designer from London.

I am currently interested in design systems and web accessibility; making inclusive design patterns that scale.

Design systems

I’m the lead visual designer in a design systems team at Lloyds open_in_new, the UK’s largest retail bank. My team is building the Constellation Design System which covers four brands – Lloyds, Halifax, Bank of Scotland and MBNA. That’s a lot of form components! We run the occasional Design Systems meetup so if you’re in London and like to nerd out about design tokens and form fields, say hi email


Making thoughtful design decisions will make your website friendlier and more inclusive. As my team’s accessibility champion I’ve been learning about Web Content Accessibility Guidelines (WCAG) and working with specialists at AbilityNet and the Digital Accessibility Centre to ensure our components comply. I’ve just relaunched my blog with a focus on accessibility and inclusive design. If you want to make your UI design more accessible but like me, don’t know where to start, check it out.

Making stuff

I’m a STEM ambassador and a mentor at Design Club open_in_new where I run a weekly design thinking session at an Islington secondary school. During the past school year, I’ve worked with teams of 13 year-old girls to design an app. We’ve defined a challenge, identified our users, ideated solutions, prototyped, tested and iterated. I’m looking forward to kicking off a new term in October. Read about my first two terms as a Design Club volunteer open_in_new. And get involved – it’s a really friendly and supportive group to volunteer with!

Geri Reid, UI Designer. Photo of Geri working on design systems.

I’m not currently taking on new freelance projects but I’m always open to volunteering and collaboration opportunities 👋